This session is designed for Programs, Marketing, and all staff involved in the recruitment and promotion of AFS programs. We will explore how to expand the reach of AFS messages by connecting with new audiences and effectively communicating the full value of our programs. This includes highlighting key aspects such as the power skills participants develop and how these contribute to personal growth. The goal is to increase relevance, engagement, and impact across AFS program recruitment.
Expanding AFS Reach: The Power of Message Segmentation for AFS Programs
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